Developing a regular blog publishing schedule is essential to generating traffic on your website. For big established blogs, publishing regularly means you can refresh old content or prune the worst-performing pieces. For smaller blogs, however, publishing regularly is the most effective growth lever. Each article you publish offers you a new chance to rank for keywords, gain backlinks, and accrue visitors, and discover what works for your target audience. Here are three ways to generate more blog traffic on a regular basis:
Guest blogging
In addition to boosting brand awareness and generating traffic, guest blogging can also be an effective way to increase company sales. When done correctly, guest blogging can increase website sales and conversions by as much as 3.5x. But before you dive into the tactics of guest blogging, you need to know who your target audience is. Conduct keyword research and determine what content is most likely to attract them. Guest blogging can be the perfect solution for this challenge.
First, make sure your guest posts are readable and engaging for your audience. Include a short biography about yourself in the resource box to establish your credentials and add links to your own website or related sites. Make sure you use relevant links to other websites as well; overusing links may result in a Google penalty. Once you’ve created compelling content, it’s time to begin submitting your articles. To generate more traffic, start building relationships and earning backlinks.
Collecting newsletter subscribers
Aside from collecting email addresses on your blog, you can use an email marketing service to send emails to your subscribers. There are literally hundreds of newsletter tools available online. Constant Contact is a popular choice and has great support. Once you’ve signed up with your newsletter service, it’s time to send those first emails. They will be the first to know when you post a new article or update your blog’s content.
Building a good list of email addresses is critical for your business. A high deliverability rate is crucial for newsletter emails. Spammers use random email addresses or malicious sender email addresses, so be sure to use business email addresses. It’s also best to avoid misleading subject lines in your newsletter emails. Most email marketing software solutions allow you to delete inactive subscribers easily, but you should focus on quality. It’s much better to build a healthy list than to have too many inactive subscribers.
Using social media sites
Creating a social media profile for your business can help you attract more blog traffic. While many people are reluctant to post their links on social media sites, it is a good practice to include it in your marketing strategy. The most important social media profile is Facebook. It is home to more than two billion users, and is a great place to reach new readers. Facebook has the potential to become your next Shoutmeloud, Neil Patel, or Shouty List. With some strategy, you can get a lot of traffic from social media marketing.
In order to generate blog traffic from social media, you should create a profile for your website, fill it with relevant content, and gain the first few followers. You should then expand your audience and post relevant links to your blog content. Ultimately, you want your social media presence to be as effective as possible, so don’t be afraid to experiment – you will get great results! With the right formula, you’ll be generating more web traffic, leads, and sales.
Using Google Analytics to track blog traffic
Using Google Analytics to track blog traffic can give you a general overview of your blog’s performance without you having to dig through the data. For example, the overview report in MonsterInsights lets you view your blog’s overall metrics over a specified period. It automatically shows data for the past 30 days, but you can customize the report to your own liking. The overview report also includes a column called “Sessions.” A session is a series of interactions between a user and your website. It begins when they first land on your site and ends after 30 minutes of inactivity.
If you’d like to track the behavior of your visitors, Google Analytics provides a template with the metrics you’ll need to keep track of your blog’s traffic. This template contains essential metrics for tracking blog traffic and can also be used in your content marketing reports. You can set it up in just a few clicks, and there’s no coding required! You can see your traffic in a visual dashboard and see how it varies from your competitors’.
Did you miss our previous article…
https://addisplaynetwork.com/online-advertising-strategies/the-role-of-contextual-advertising/
