DFP Macros Explained
DFP macros are useful for populating additional data in DFP reports. They help users fill out additional data such as the ad's title and description. The OpenRTB object
Damon Nelson Tag
thead
Damon Nelson 
How to Get the Most Out of Native Mobile Ads
Getting the most out of native mobile ads means knowing your audience and knowing your goals for running the ad. You can determine your audience using various methods,
Damon Nelson 
How to Optimize Display Responsive Ads for Mobile Devices
There are a number of ways to optimize your display ads for mobile devices. Depending on the ad's size, call-to-action text, and placements, these elements can either be
Damon Nelson 
Display Ads Google Size – How to Create Skyscraper Google Ads
Google has different requirements for display ads, and the bigger the ad, the slower it loads. Fortunately, the process of creating good display ads is not difficult once you
Damon Nelson