Publishers should be aware of the risk of fraud in the bidding world, and understand the process behind bid requests to prevent scams. According to a recent AdExchanger report,
Real-time bidding is the process by which advertisers bid for impressions that meet the set criteria. Real-time bidding allows advertisers to buy traffic based on the parameters they
How to create ads Google? Using adwords can help you reach new customers and improve your business. The process is easy, but there are a few things you
If you're not familiar with the term "conversion," it's the process of turning a visitor into a paying customer. Unlike other forms of marketing, conversion marketing takes a holistic view
The process of displaying ads on a web page or app after a visitor leaves your website is known as remarketing. Remarketing is used to target customers who have
The process of identifying the appropriate audience for your marketing research is an important aspect of brand management. You can use focus groups, observational studies, and secondary research
Google has different requirements for display ads, and the bigger the ad, the slower it loads. Fortunately, the process of creating good display ads is not difficult once you
If you're not familiar with the term "conversion," it's the process of turning a visitor into a paying customer. Unlike other forms of marketing, conversion marketing takes a holistic view